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How Should I Design a Self-mailer That Measures 8.5" x 11"?

Find answers to some of the most commonly asked questions regarding direct mail marketing and the services available through Jarvis Direct Mai Inc. - New Jersey based full service mailing and lettershop.

Self-mailers can be an excellent tool to use when trying to generate leads or to promote a product, service or special offer. With the help of a self-mailer, which is a mailing that doesn't require an envelope because it is completely self-contained, you can effectively get out your business or organization's message while keeping costs down. When creating your self-mailer design, however, you should keep a few things in mind in order to make the mailer both effective and cost-efficient.

Choose the Right Size for Your Self-Mailer

In order to keep the cost of your self-mailer mailing campaign to a minimum, you should try to create a design that measures 8.5" x 11" in size. This way, the self-mailer can be folded with a letter fold or a half-fold so only a single tab sealing will be necessary. To qualify for the single tab sealing, however, you need to make sure to place the mailing panel so the folded edge is located along the bottom side of the address. If you place the opening at the bottom of the self-mailer, on the other hand, you will need to use two tabs. By following these guidelines - whether you go with one tab or two - your self-mailer will qualify for automated postal rates.

Create the Perfect Self-Mailer with Jarvis Direct Mail, Inc.

With the right New Jersey direct mail company at your side, you will be able to create a self-mailer that looks professional and projects the perfect image for your company. At the same time, w will guide you through every step of the process to make certain you create a design that will be both cost-efficient and effective. With over 32 years of experience in the field, we know what it takes to create a top-notch self-mailer while staying within your budget. Visit our Lettershop Services Page to learn more about how we can help you make your self-mailer marketing campaign a success!

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Testimonials

I never realized just how much money I was wasting on my mailers until I went to Jarvis. After using their data management services, I was able to eliminate several repeat addresses from my mailing list while also updating the addresses so they were compliant with postal regulations. Jarvis also helped add hundreds of new addresses to my mailing list that were well targeted toward my demographic. By the time all was said and done, I had several hundred new contacts on my list, yet my final postal costs actually went down. Needless to say, I am very pleased with the results. John Morganson, Morganson Auto
San Diego, California
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